Startup Media List — Get Press Without a PR Agency
For self-pitching founders

The right journalists.
Ready to pitch.
No agency needed.

You get a handpicked list of 3–15 journalists who actually cover your space — with recent articles, personal pitch angles, and notes on how to reach them. Delivered in 48 hours.

ONE-TIME PAYMENT · NO RETAINER · NO AGENCY MARKUP

Sample — your media list preview

SL

Sarah Liu

TechCrunch

Fintech · Seed–Series A

"Lead with your 3× reconciliation speed — she covered this exact pain point in her Ramp piece last month."

MK

Marcus Kim

Forbes · Future of Work

Enterprise · Growth

"Lead with remote productivity data — his last 3 pieces focused on async tools with real metrics."

AO

Amara Osei

The Information · AI

AI infra · Late stage

"Mention GPU efficiency upfront — she's been critical of vague AI cost claims lately."

+ email · linkedin · best day to pitch · response rate

40+ Years of combined
PR experience
9 Years Montana PR
in the market
200+ Media placements
for tech clients
48h Delivery time,
guaranteed

Real media expertise.
Startup-friendly price.

Startup Media List is a product by Montana PR & Media Agency — a tech-focused agency that has been working with technology companies since 2016.

We don't just know how to find journalists. We know which journalists are actively looking for stories like yours right now, how they prefer to be approached, and what makes them hit "delete" in the first 3 seconds. That intelligence is baked into every list we build.

40+

Years of combined professional PR experience on the team

Tech

Specialist focus — B2B SaaS, AI, fintech, deeptech, web3

USA

US media landscape — from TechCrunch to niche newsletters

100%

Human-researched lists — no scrapers, no databases, no shortcuts

From brief to inbox in 48 hours

01

Fill the brief

A 5-minute form. Your stage, vertical, announcement, and what makes you different. No calls, no back-and-forth.

02

Pay once

Pick your plan and pay. You'll get an instant confirmation email with your expected delivery time.

03

We research

We map journalists to your specific story — recent coverage, beats, angles, contact details. 100% manual research.

04

You pitch

Your list arrives in your inbox as an Airtable base + PDF guide. Start sending the same day.

The right fit

  • You're launching and want press, but can't afford a PR agency
  • You've cold-emailed journalists and heard nothing back
  • You know your story — you just don't know who to tell it to
  • You're at pre-seed, seed, or early Series A
  • You want to pitch yourself, not outsource your voice

Not for you

  • You need someone to write and send pitches for you
  • You want ongoing PR management or a monthly retainer
  • You're not ready to spend 1–2 hours a week on outreach
  • You want guaranteed placements

Everything to start pitching

01

Journalist profiles

Name, outlet, beat, email, LinkedIn, Twitter/X. Plus 3–5 recent articles most relevant to your story.

02

Personal pitch angles

For each journalist — a specific angle based on their recent work and your story. Not a generic template.

03

Outreach timing

Best days and times to send, response rate notes, whether they prefer email or DMs.

04

Airtable base

A ready-to-use PR CRM you can filter, sort, and use to track your outreach status and follow-ups.

05

Pitching guide (PDF)

How to write a pitch that gets opened, what to say in a follow-up, and how to handle a "maybe."

06

Delivery in 48h

Everything lands in your inbox. No calls, no back-and-forth. You're ready to pitch by end of week.

One-time. No retainer.

Starter

$149

one-time payment

  • 3–5 journalists
  • Pitch angles for each
  • Airtable base
  • PDF pitching guide
  • Delivery in 48h

Full Launch

$499

one-time payment

  • 12–15 journalists
  • Deep-dive pitch angles
  • Airtable base
  • PDF pitching guide
  • Priority 24h delivery
  • 30-min strategy call

Not sure which plan? Start with Starter — you can always order again for the next announcement. Repeat clients get 20% off.

Addressing the doubts

"I can just Google journalists myself."

Google gives you names. We give you context: what they cover right now, what angle lands for your story, how they prefer to be contacted. The research takes us 2–4 hours per client — you'd spend days to get the same quality, and still not know the right angle.

"Why not just hire a PR agency?"

A good agency costs $3,000–$8,000/month on retainer and takes weeks to onboard. If you're pre-seed pitching one announcement, that's the wrong tool. This is the same intelligence — packaged for founders who pitch themselves.

"What if none of the journalists respond?"

No one can guarantee responses. What we guarantee is a quality list genuinely matched to your story with the best possible angles. We give you the map; the pitching is yours to do.

"What if the list doesn't match my brief?"

If any journalist doesn't match what you described, tell us within 48 hours and we'll replace them. We want the list to be actually usable — our reputation depends on the quality of what we deliver.

"I don't have time to run outreach."

Sending 5–10 personalised emails takes 2–3 hours total when you have the right angles and contacts in front of you. The guide walks you through everything — even if you've never pitched press before.

"Isn't this just a database?"

Databases give you lists. We give you research for your specific story. Every journalist profile is chosen and written based on your brief — the angle, the timing, the recent articles. No database does that.

Results from real founders

Testimonial coming soon
from pilot client #1

Testimonial coming soon
from pilot client #2

Testimonial coming soon
from pilot client #3

We're running a paid pilot now. Want to be an early user? Get in touch →

Questions

What do I need to fill in the brief?

Your startup's one-liner, stage, vertical, the announcement you want to pitch, your target audience, and any dream outlets. Takes about 5 minutes.

Do you write the pitch for me?

No — you pitch in your own voice. We give you the journalists, the angles, and a guide that shows you how to structure your outreach. The pitch stays yours.

Can I order for different announcements?

Yes. Each order is for one specific story or launch. Repeat clients get 20% off.

What tech verticals do you cover?

B2B SaaS, AI/ML, fintech, healthtech, deeptech, developer tools, future of work, and consumer tech. If you're unsure, fill the brief — we'll tell you if we're a fit before you pay.

What if I want more help beyond the list?

The Full Launch plan includes a 30-min strategy call. If you want ongoing support, we can talk about whether Montana PR's full-service offering is a fit for your stage.

Ready to start pitching?

Fill the brief, pay once, get your journalist list in 48 hours. No retainer, no agency calls, no guessing who to email.

Get my media list →

Made by Montana PR & Media Agency · Working with tech founders since 2016